Privacy and Cookie Policy

We may collect personal information when you interact with our website, place an order, create an account, subscribe to communications, or contact us for support. Examples of the categories of personal information we may collect include:

• a. Contact details — name, email address, billing and shipping address, and phone number.
• b. Account and order information — order history, returns, and communication preferences.
• c. Payment information — information required to process transactions. We do not store full payment card details; payment processing is performed by third-party payment processors.
• d. Usage and technical information — data collected automatically when you visit our site, such as browser and device type, IP address, and browsing behaviour.
• e. Preferences and feedback — information you provide in surveys, product reviews, promotions, or customer support interactions.
• f. Marketing and communications data — preferences and opt-in/opt-out choices for emails, SMS, and other outreach.
• g. Customer support records — information you provide when contacting us for assistance, including inquiries, feedback, and correspondence related to our products and services.
• h. Third-party sources — information we receive from partners and service providers that help us operate the site and fulfill orders (for example, shipping and fraud prevention providers).

j. Sensitive personal information, which may include the following in some jurisdictions:

• i. Account log-in or financial account information (including debit or credit card number) in contexts where such information is provided to us for a permitted purpose (note: we do not retain full card data on our servers).
• ii. Precise geolocation (for example, postal code, IP-based location, or other location data you provide to enable shipping, taxes, or regional services).

We use the information we collect to operate our business, provide our products and services, and improve your experience with BCW Supplies. This includes:

• a. Fulfilling orders and providing services — processing transactions, shipping products, handling returns, and communicating about your orders.
• b. Customer support — responding to your questions, resolving issues, and providing assistance.
• c. Improving our website and products — analyzing site usage and feedback to enhance performance, usability, and product offerings.
• d. Marketing and communications — sending promotional messages, newsletters, and offers where you have opted in or where permitted by law. You can opt out at any time.
• e. Security and fraud prevention — protecting against unauthorized transactions, misuse of our services, and other illegal activities.
• f. Legal and compliance purposes — complying with applicable laws, regulations, and legal obligations, or responding to lawful requests from authorities.
• g. Research and analytics — understanding customer behavior, preferences, and trends to help us make informed business decisions.

We do not use your personal information for purposes that are materially different, unrelated, or incompatible with those described in this policy without first providing notice and, where required, obtaining your consent.

Our website uses cookies and similar technologies to function properly and to improve your experience. A cookie is a small file placed on your device that allows us and our service providers to recognize your browser and remember certain information.

We use cookies and analytics tools for purposes such as:

• a. Essential operations — enabling basic site functionality such as navigation and remembering your settings.
• b. Performance and analytics — understanding how visitors use our site, which pages are most useful, and how we can improve.
• c. Personalization — remembering your preferences for future visits.
• d. Marketing and advertising — showing you relevant promotions, measuring campaign effectiveness, and reducing repetitive ads.
• e. Security and fraud prevention — detecting unusual activity and helping to protect accounts.

You can control cookies through your browser settings and may opt out of certain analytics or marketing activities by following the instructions provided in those services. Please note that disabling or declining cookies may limit some website features or functionality.

Our website may contain links to third-party websites, applications, or social media platforms. These links are provided for your convenience and to share information about our products and services.

Please note that once you leave our website or interact with a third-party service, we do not control how your information is collected, used, or protected by those parties. Their privacy policies and practices govern your data in those contexts. We encourage you to review the privacy notices of any website or service you visit.

We may also maintain official pages on social media platforms where you can choose to follow or interact with us. Any information you share on those platforms (such as comments, likes, or messages) is subject to the privacy settings and terms of the platform provider.

You have choices in how your personal information is used, and in some regions you may have additional legal rights.

• a. Marketing communications — You can opt out of promotional emails at any time by using the unsubscribe link provided in the message. If you have opted in to SMS marketing, you may opt out by replying with STOP or following the instructions in the message.
• b. Cookies and online advertising — You may control cookies through your browser settings. Please note that cookie choices must be set separately on each device and browser you use.
• c. Account and order information — If you have an account with us, you may update certain personal details by logging in. You may also contact us directly to request corrections or deletion of personal information, subject to applicable legal requirements and our Data Retention practices.
• d. Legal rights under applicable laws — Depending on where you live, you may have additional rights, such as the ability to access the personal information we hold about you, request deletion, or object to certain uses of your data. To exercise these rights, please contact us using the details in the “Contact Us” section of this policy.

California Consumer Privacy Act (CCPA) Notice

This notice applies solely to California residents and supplements the information above. Under the CCPA, California residents have the following rights:

• Right to Know — to request information about the categories of personal information we collect, the purposes for which it is used, and the sources from which it is collected.
• Right to Delete — to request deletion of personal information we hold, subject to certain exceptions.
• Right to Opt-Out — while we do not sell personal information, California residents may exercise their right to opt out by using the Do Not Sell My Personal Information link where provided.
• Right to Non-Discrimination — we will not discriminate against California residents for exercising their privacy rights.

We will honor all opt-out requests and respond to privacy rights requests in accordance with applicable laws.

We keep your personal information only as long as we need it to run our business and provide the services you expect. This means keeping information long enough to complete your orders, manage our relationship with you, improve our website and products, protect the security of our systems, and meet any legal or regulatory requirements.

Even after you stop doing business with us, we may hold on to limited information when we have a legitimate reason to do so—for example, to meet recordkeeping obligations, resolve disputes, or make it easier for you if you return as a customer in the future. When we no longer need your information, we will securely delete or anonymize it.

Our website and services are intended for use by individuals aged 13 and older. We do not knowingly collect personal information from children under 13 years of age, and our site is not designed for or directed to them.

If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us using the information in the “Contact Us” section. We will promptly delete such information from our records.

We use artificial intelligence (AI) technologies to support customer service, assist with order management, provide product information, personalize your experience, enhance security, and help us improve our website and business operations.

When you interact with our AI systems, we may collect and store conversation logs to improve our services and ensure quality support. While AI can provide quick and helpful responses, it may not always be error-free. If you need clarification or prefer to speak with a person, our human support team is available to assist you.

We implement technical and procedural safeguards to protect your information when processed by AI systems. All AI processing is handled in accordance with this Privacy Policy's data protection standards.

Our services are primarily intended for use by residents of the United States. If you access our website from outside the U.S., please be aware that any personal information we collect may be transferred to and processed in the United States.

The data protection and privacy laws in the U.S. may not offer the same level of protection as those in your country. Information stored in the U.S. may also be subject to lawful requests by U.S. courts or law enforcement authorities.

By using our services, you acknowledge that your information may be transferred to and processed in the United States as described in this Privacy Policy.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make updates, we will revise the “last updated” date at the top of this page.

In some cases, we may provide additional notice (such as by email or through a notice on our website) if the changes are material or required by law.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

BCW Diversified, Inc.
8984 W. State Road 236
Middletown, IN 47356
USA

Phone: 765-644-2033
Toll-Free: 1-800-433-4229
Email: [email protected]

Business Hours: Monday–Friday, 8:00 AM – 5:00 PM EST